Essentially, a lease
is much like a partnership agreement in that it sets out the
parameters of a business relationship. When everything goes as
planned, most any lease will serve the parties well but the true
test occurs when there are hiccups in the relationship. If the
lease has not been carefully drafted, a hiccup can become a major
problem for one or the other of the parties. Tenants often loose
sight of the fact that the "Standard Form Lease" represents the
landlord's wish list and if not appropriately modified, may not
serve their interests when issues arise. On the other hand, a
sophisticated tenant will often request changes to the lease that,
if not fully understood, can cause unforeseen difficulties for the
landlord as well.
The potential for
adversity can result from many things but I have found that the
focus of lease negotiations is typically directed toward the issues
of base rent and concessions. A host of other important concerns
remain that are often overlooked, misunderstood or under-negotiated,
even by sophisticated landlords, tenants and their real estate
representatives.
In my mind, this
really speaks to the heart of a serious problem. Most educational
opportunities in commercial real estate focus on investment and
ownership while on-the-job training has traditionally been the
primary path to knowledge when it comes to leasing. Since most
formal education programs do little but touch on the process of
leasing commercial space, you could spend agonizing years of
expensive trial and error and still not attain competency.
Let me help. Discover
the most advanced ideas and key concepts in use today by the top
people involved in leasing commercial real estate, right here. Find
out how you can better serve your own interests or those of your
clients.
The information and
training available at this site has been designed to enhance the
knowledge of those already experienced in leasing commercial real
estate. On the other hand, those with little or no experience will
find it also provides a "Quick Start" program of instruction in the
art of leasing commercial real estate. Essentially, the more
significant issues are highlighted and practical ideas and
suggestions are offered that will help you determine what works best
for:
- Understanding
the lease process, from beginning to end...it's not rocket
science, just good business practices
- Understanding
key commercial real estate terms
- Analyzing a
tenant's needs and determining their square footage requirement
- Assessing the
tenant's lease vs. purchase decision (cost of occupancy
analysis)
- Providing a
method of property comparison analysis based on a market survey
- Developing the
critical Request For Proposal (RFP)
- Negotiations
including lease clause analysis and other issues of significance
THE PROCESS -
LEASING COMMERCIAL REAL ESTATE
When I conduct
seminars on leasing, the audience might include, in addition to
brokers, a mix of landlords, tenants and their real estate advisors,
such as attorneys and insurance agents. In every case, I have found
that it is important to first ensure that the participants are
properly grounded in a base level of knowledge.
Since the process
itself begins with an evaluation of the tenant's own needs,
continuing to look at the process from the tenant's perspective has
proven to provide a continuity that is otherwise difficult to
achieve. It any case, it has been my experience that it is also in
the landlord's best interest to insure that a tenant has, in fact,
taken the proper steps in fully determining their wants and needs.
At this point, I
should mention that one of my core beliefs is that a successful
negotiation requires knowledge and empathy with regard to the
significant issues faced by the opposing party. As a result, you
will notice that, whenever possible, I provide a balanced
perspective on issues typically affecting negotiations between the
landlord and tenant.
The following
outlines the key components of a tenant's successful campaign to
relocate their business operations:
- Determine
Space Requirements / Analyze Needs
a. Location
b. Amenity and Service Requirements
c. Space Components / Staffing Projections
- Survey Market
- Selection of
Qualified Properties
a. Location
b. Amenities and Services
c. History of Current Landlord
- Technical
Property Review / Physical Tour
- Proposal
Process
a. Prepare the
Request for Proposal (RFP)
b. Distribute the RFP to Qualified Candidate Buildings
c. Review Proposals (landlord responses)
d. Evaluate Offers and prepare the Comparative Lease
Analysis
e. Background Report on Owner Performance, Functional
Histories,
f. Technical and
Locational Data is Reviewed
- Negotiations
a. Negotiation
Checklist
b. Solicit Input from Legal Counsel
c. Implementation of Tenant Resources
d. Mutual Execution of Lease Document
- Planning /
Permitting / Construction (if applicable)
Identify
Project
Team
In its simplest form,
the Project Team will consist of the tenant, often represented by
the owner, office manager or other trusted employee, and a
commercial real estate broker. The more complex the requirement,
the greater the number of participants but in any case, it is most
important that daily lines of communication be established. This
communication will help coordinate the team's efforts and allow the
team to present a solid front to prospective building owners and
agents.
I have found, in
dealing with many smaller companies, that the principal often tries
to do it all. Believe me, there are so many issues attached to
moving a business operation from one location to another that a
single individual can be quickly overwhelmed. Whenever possible,
others should be designated to help work through the day-to-day
details, leaving the principal free to concentrate on guiding the
process and making final decisions.
Needs
Analysis
At this stage, it is
critical that the Project Team fully analyze the client company's
needs. The how-to course includes a detailed, yet easy to use,
program designed to assist a tenant in this sometimes arduous task.
Any manager, employee or consultant of the tenant should be
encouraged to participate, as is determined to be appropriate by the
Project Team. Areas that should be covered initially include:
- Lease renewal
vs. relocation vs. purchase option
- Corporate
objectives
- Importance of
building attributes such as location, image, services &
amenities
- Lease terms and
cost
- Legal parameters
With larger
requirements, I suggest that an architectural space planner be
included on the Project Team. The planner can meet with designated
personnel to help identify the desired physical attributes of the
facility. In any case, items that need to be addressed include:
- Efficiency and
desirability of current space
- Size of offices,
open areas and warehousing areas
- Size of common
use areas (conference, copy, break and storage rooms)
- Computer room
requirements
- Finish standards
Once the survey is
complete, a summary of the architectural requirements can be
developed that will become the foundation for all subsequent
building investigation. An accurate project schedule can also be
established based on the architectural requirements and the results
of the Needs Analysis.
It is important for a
tenant to have the ability to pre-determine their square footage
requirement before initiating a market survey. Easily accomplished
using a worksheet provided with the how-to course, the tenant
describes, in detail, their proposed use of the space. Performing
this evaluation in a step-by-step format can help the tenant think
through exactly what space components are or are not required, and
then match these components to their staffing projections.
The above referenced
spreadsheet offers sufficient detail for even the largest and most
sophisticated tenant but remains simple enough to be valued by
smaller tenants as well. The form makes provision for each possible
shared component of the space (i.e. reception, conference, coffee
bar, copy/file, etc.) and inspires detailed thought with respect to
individual work areas such as private offices. The form then
converts these needs into a "useable" square footage requirement.
There is also an area within the form to note the wants and needs
associated with each space component (i.e. Reception Area: built-in
reception desk; 4-guest seats; elevator exposure; locate adjoining
guest office and board room). This information not only helps build
consensus within the tenant's organization but also proves
invaluable when communicating tenant needs to the space planner.
This simple step will
also help prevent false starts and better insure that the end result
meets the tenant's needs both now and over the entire term of the
lease. This is VERY important!
PROPERTY
COMPARISON ANALYSIS
Presenting the
Market Survey
Based on the results
of a market survey, it is useful to present the various space
alternatives in a format that makes it easy to compare available
space to the tenant's stated objectives. Decisions can then be made
as to which properties qualify for the property tour.
Market knowledge is
possibly the most important aspect of the survey. It is essential
to know general market conditions and to have a keen awareness of
the subtle dynamics of each sub-market to insure the accuracy and
thoroughness of the survey. This, of course, is one of the primary
reasons that a tenant will seek out the assistance of a real estate
broker. Because quality database/presentation programs (i.e. CoStar),
are often available only in many major metropolitan markets, I
continue to distribute an alternate format very useful for
presenting market survey information.
Essentially, I long
ago developed background forms in Microsoft© Word and Excel which
provide the ability to list and compare pertinent base building data
such as the submarket; class of building; rental rate; expense stop;
parking ratio; building factor, etc. together with the data relating
to the available space at each property. They also allow for the
comparison of important informational items such as ownership,
property management, year of construction, amenities and provides
space for relevant comments.
It is useful, using a
map of the metropolitan area, to note the general location of each
prospect building. Additional detail can be provided through the
use of sub-market maps on which the exact location of each
prospective building has been pinpointed. Again, a program like
CoStar will generate these maps in mere seconds using third party
mapping software that is readily available but other good quality
mapping tools are freely available over the internet as well.
Physical Tour
Arrangements can now
be made to tour candidate buildings and appropriate personnel are
encouraged to attend. As with any tour, it can become difficult to
remember details as the tour proceeds from one building to the
next. It has proven helpful to provide the tour leader with a form
on which to document the tour participant's thoughts about each
building before going on to the next. Although it may seem
insignificant at the time, this small step becomes an important part
of the process and remains useful when a final decision must be made
between prospective building finalists.
Building
Comparisons
Decisions can now be
made on how favorably each building compares to the tenant's ideal,
as delineated in the Needs Analysis and the actual space layout
(i.e. architectural requirements). The 3 or 4 top contending
buildings are then asked to prepare a preliminary space plan. The
efficiency with which one building or the other accommodates the
tenant's needs often forms the basis of a "tie-breaker" between two
sites or serves as a method used to trim a lengthy list of candidate
buildings. Given the cost savings and stronger negotiating position
that can result, tenants should always take into consideration the
potential for reuse of the existing improvements.
Request For
Proposal / Letter Of Intent
The formalized
Request For Proposal ("RFP") represents a compilation of the many
considerations that a tenant might have and should be customized to
reflect their specific needs. Just as the building's standard form
lease document represents the landlord's "wish list", the RFP serves
in that same capacity for the tenant.
Materials provided
with the how-to course include sample RFP's for both office and
industrial uses. The content of these RFP's includes every tenant
requirement that we have seen over the years and each has been
postured, from the tenant's perspective, in what we consider the
most effective manner. Having a comprehensive sample of the RFP
available for reference helps ensure that the tenant has addressed
all of the important issues. I should also note that the RFP, once
presented, then becomes the basis for a systematic procedure used to
document the negotiation and help maintain a focus on issues not
fully resolved between the parties.
Most major lease
negotiations are founded upon an RFP, which might later result in a
letter of intent or statement of terms. Even if non-binding, it will
be difficult to vary those terms; accordingly, the importance of
initially dealing with all items of significance in the RFP cannot
be overemphasized, from both the landlord's and the tenant's
perspectives.
- The parties'
negotiating leverage will be reduced if provisions such as
options to extend or terminate, liability limitations,
escalation and security deposit provisions, rights of first
refusal, and other items of significance are not included in the
RFP or letter of intent;
- It often serves
both the landlord's and the tenant's interests to spend the
extra time on the detail of the RFP and/or letter of intent.
This can serve to minimize the misunderstandings that might
otherwise crop up during the course of negotiations, together
with the associated cost of attorneys, etc.
- In order to
preserve that an RFP or letter of intent not be binding, the
document should not only provide as such, but should further
provide that it imposes no legal obligation to continue
negotiations to reach agreement. Alternatively, one approach
which often finds favor is to provide that the parties are
obligated to negotiate in good faith and the like, but that if
no formal agreement is reached within a prescribed period of
time, either party may terminate the negotiations.
Although elementary
from a legal perspective, it is important to remember that a
document will not be enforced if it omits an essential part of the
bargain. Thus, if a letter of intent is to be enforceable, it
should highlight all of the basic terms.
Lease Clause
Analysis - Issues of Significance
While it's true that
brokers, landlords and tenants have become much more knowledgeable
over the years, this knowledge has generally been gained at the cost
of a bad experience. By its very nature, this type of learning
often has limited benefit since it is generally very narrow in scope
and relates only to the bad experience itself.
By way of example, a
tenant who has been burned once by the operating expense provisions
of a lease will concentrate on that issue during any subsequent
lease negotiation. The problem, of course, lies in the fact that
there are a thousand different ways the landlord can structure the
operating expense recapture. Unless the tenant and/or the tenant's
advisors have a thorough understanding of all the nuances
surrounding this issue, the tenant might once again be "cruising for
a bruising". My goal is to educate you, pure and simple, so that
you are able to negotiate with a "big picture" perspective.
Let me explain by
asking you to consider another example. If the tenant has never
experienced a casualty (i.e. fire or flood), then the casualty
provisions of the lease may not be viewed with a large degree of
concern when, in fact, should a casualty actually occur, the
potential negative impact on the tenant could far and away exceed
any unexpected exposure to the building's operating expenses. In
my experience, the majority of tenants simply accept the landlord's
language on issues such as this, largely because they just don't
know how to evaluate the issues involved. The result is an unlucky
few who pay a high cost for this inattention to detail.
You definitely DO NOT
want to be one of these unlucky few!